Design, Printing and Marketing News, Tips and Tricks
Archive for the ‘Printing’ Category
3D Lenticular Business Cards Gets You Instant Attention
A surfer cuts through a wave expertly, the water splashing at his heels while the sea winds blow through his hair.
Scissors cut through a piece of fine fabric, which is then guided by skilled hands through a sewing machine.
A well-muscled athlete reaches down for a barbell with perfect form, and then goes through a progression of perfect moves, eventually holding the bar above his head in a flawlessly executed Olympic lift.
These may sound like images you might catch in television ads, but they’re not ...
Loyalty Cards Boost Your Business
Would you rather have customers come into your business once, or many times?
Stupid question, right?
Well, if you’re not using a loyalty program and customized loyalty “punch” cards, you are basically encouraging customers to come into your business once and then to move onto the next service provider.
Seriously. Think about your own shopping habits. Don’t you appreciate it when a service provider rewards you for coming back? When your phone company offers a special rate to new customers, but not ...
Branded Plastic Bags Work Overtime for You
It may seem like a simple and insignificant thing, but when your client walks away from your store with a branded bag in his or her hand --- and not a generic “thank you” or smiley-face plastic bag --- you know that your company has truly arrived. It’s true: customers really notice details like whether your company name and logo is on your bags. When you take the time and make the tiny little investment to make sure the bags that hold your company merchandise also bear your company name, it does a lot to ...
Get Your Spa Noticed During Miami Spa Month
Ladies (and gents) everywhere are already dreaming about all the skin-tingling treatments they’re going to undergo during Miami Spa Month, which actually spans two months, from July 1 to August 31 (two months) this year. The $99 packages, including pedicures, massages, facials, scrubs, masks, and peels, that are dancing in spa-lovers heads already give you, participating spa owner, a freshly waxed leg up in your quest to bring in business during this wonderfully opportune time. Whether you represent the Betsy ...
Every Door Direct Mailing to Gain Business in Your Neighborhood
It’s great when people from miles around flock to your newly-opened restaurant, salon, spa, club, or shop. When you’re hot, you’re hot, and people are always eager to get a piece of the latest trend. But when the buzz dies down and the next new hotspot opens, it will be hard to get people to drive for miles. This is why every business needs regulars. And you can ask any long-standing successful business: the customers who keep the lights on, the paint fresh, and your children fed are the ones who live nearby. ...
Four Reasons to Choose 16pt. Cardstock for All Your Printing Needs
When you’re printing flyers, there are a lot of ways to cut corners if you want to. A search of all printers will show you that you can go as bare bones or as extravagant as you like. There are printers out there that would do anything to have the lowest price, even if that means having a quality level that borders on shameful.
EliteFlyer.com prides itself on being a company that graciously walks the tightrope between ultimate quality and some of the lowest prices in the industry. When we say tightrope, we ...
Silk Laminated Business Cards to Promote at Your Next Expo
The purpose of conventions and “expos” is obviously to give your business “expo-sure.” Of course, every company at these fairs has the same goal in mind: to stand out from the crowd. With this in mind, it’s important to make an extra effort to set your enterprise apart from the rest. Paying attention to every little detail of your branding at the event, not least of all your business cards, can help to ensure you capture some lasting attention, higher profits, and new clients.
You’re investing a lot when ...
Flyers Tell Comedy Lovers Where to Get Their Laughs
When you’re in the business of making people laugh, you know that the need for marketing your comedy club is anything but a joke. Whether you’ve got the Wayans Brothers, Dave Attell, Colin Quinn, Gilbert Gottfried or the king of improvisation himself, Robin Williams, on the marquee, you’re not going to sell a single seat unless people know about it. No matter how big or small your headliner or your comedy club, event flyers can get the word out quickly, effectively, and for just pennies a piece.
Yes, radio ...
Keep Customers Cool with Custom Drink Coolies
Summer is just beginning, and yet the mercury is already busting out of the thermometer here in Miami Beach, where EliteFlyers.com is based. Luckily, we in South Florida have adopted special coping methods to help us deal with the inevitable extreme summer heat. One of the most important coping strategies is to keep the cold drinks flowing. And one of the most important tools for keeping drinks cold despite the scorching summer heat is the infamous drink coolie. Keep it cool and customized: order your ...
Smart Marketing for Your Daycare Center
Are you baffled by why your marketing campaigns for your daycare center haven’t netted you a large upswing in little tikes (a.k.a. clients)? Or have you yet to begin a solid marketing campaign, fearing that you can’t spare the resources? If either of these scenarios applies to you, or even if you think you’ve got it covered, we suggest you read on for some helpful ideas to increase the effectiveness of your marketing efforts.
Think about these points.
You’re not marketing to children. You’re marketing to ...
Personal “Business” Cards Help You Navigate the New Dating Scene
In cities across the country, the dating scene has changed so much over the last decade that it is now an almost unrecognizable mutation of its former self. Where people used to hope they might, if the stars were aligned right, exchange a phone number with someone they met out at a bar, people are now taking matters into their own hands and actively seeking partners as though it were a business transaction. People are unashamed to admit that they are “interviewing” potential partners, using tools like online ...
Make a Difference (and a Profit!) with Community Newsletters
How often do you hear people complain that there’s “nothing going on” in their communities, despite what many of us know to the contrary? All over the U.S., small organizations are doing good by collecting money or clothing for disaster victims, like those affected by the tornados in Oklahoma. Others are holding weekly community meet-ups, where like-minded people get together to share ideas, food, and fun. One need only look at Meetup.com to see how many active neighborhood groups there are, but a resource ...
