Design, Printing and Marketing News, Tips and Tricks
Archive for the ‘Design’ Category
Personal “Business” Cards Help You Navigate the New Dating Scene
In cities across the country, the dating scene has changed so much over the last decade that it is now an almost unrecognizable mutation of its former self. Where people used to hope they might, if the stars were aligned right, exchange a phone number with someone they met out at a bar, people are now taking matters into their own hands and actively seeking partners as though it were a business transaction. People are unashamed to admit that they are “interviewing” potential partners, using tools like online ...
Make a Difference (and a Profit!) with Community Newsletters
How often do you hear people complain that there’s “nothing going on” in their communities, despite what many of us know to the contrary? All over the U.S., small organizations are doing good by collecting money or clothing for disaster victims, like those affected by the tornados in Oklahoma. Others are holding weekly community meet-ups, where like-minded people get together to share ideas, food, and fun. One need only look at Meetup.com to see how many active neighborhood groups there are, but a resource ...
Use Spot UV Printing to Promote Your Business for the 4th of July
Hooray for the red, white, and blue… and purple, green, yellow, orange, gold, and silver when you print full-color flyers to promote your business this July Fourth. This festive American holiday is always full of sparkly fun, so it makes sense to create 4th of July advertisements that reflect this glittery festivity. Consider using spot UV printing when designing your Fourth of July flyers this year so that your business looks as bright and shiny as a sky full of fireworks!
What Is Spot UV Printing?
Spot ...
Business Cards for Babysitters and Nannies
Changing diapers and holding children’s hands as they cross the street may have a soft, gentle, warm, and fuzzy connotation, but that doesn’t mean that childcare is not a serious business. With both parents working in many American households, the demand for quality childcare extremely high. Whether you’re babysitting independently for multiple families, working in a large-scale childcare facility, or have another type of involvement in the field of childcare, there is no reason that networking can’t benefit ...
Brochures for Event Planners
If you’re in the event planning industry, you know firsthand how diverse your job responsibilities can be. Wedding planners, for example, can be responsible for everything from hiring bartenders to ensuring the floral arrangements have just the right amount of orange blossom sprigs. You do a lot, and a business card, while essential, may not be enough to inform your potential customers of how capable, experienced, and accessible you are. Your website is extremely important too, but a high quality brochure can ...
Flyer Design Tips for Fathers Day
Father’s Day is around the corner and you’ve got just enough time to use this holiday to your marketing advantage. No matter what your business, you can use this important day as a tool for reaching out to new customers and bringing old ones back into your doors. Think about it: Mother’s Day is a much easier holiday for people to plan and shop for. Moms like flowers, chocolates, brunch, and white wine. Dads are much more difficult to shop for, which means that you can have a greater influence on your potential ...
Advertise Your Caribbean Adventure with Bad-Ass Rack Cards
When you advertise your Caribbean adventure, vacations, and excursions, it helps if you have a nice rack… card. Rack cards are kind of like long skinny flyers, and they’re so named because they fit nicely in those handy racks you see here and there that display different excursion options to tourists. Tourists often find these racks and rack cards when they’re in their hotel lobby, in the back of a cab, or even at a gym or spa. Rack cards are a great way to get information on your Caribbean adventure in your ...
Make Ladies Night a Smashing Success with Unique Flyers
If you’re in the nightlife industry, you are already aware of some very simple truths. One is that no matter what their socio-economic status, people love free stuff. Another is that men are easy to get into the club – attractive women are more of a challenge, and they drive business like no one and nothing else. You can incorporate both of these truths in your next marketing move by printing unique flyers to advertise a ladies night at your bar or nightclub.
It’s no secret that men spend more money at the ...
Wow your Diners with Custom Menus for your Restaurant
When you’re in the hospitality industry, dining out becomes an entirely different experience. You notice every little thing the restaurant du jour does, from the sign outside, to the staff uniforms, to the cleanliness of the silverware, to the freshness of the bread that’s brought out before your meal. The fact that every detail of a restaurant’s presentation contributes to creating its overall image is probably not lost on you. But when you’re scrutinizing your competitors’ menus, noticing every little ...
Bikini Season Is Coming – Its Gym Marketing Time
As a gym owner, you see firsthand how vain people are. Constantly checking themselves out in the mirror, monitoring every little ripple of their musculatures... Any recreational athlete must admit to some of these silly little exercises in self-absorption. So when the weather starts heating up and people’s attention turns to the fact that they’ll soon be lying half-naked by the pool or ocean side, you have a unique opportunity to prey on, er, we mean take advantage of this unavoidable truth about human nature: ...
Flyers for Cleaning Services
We live in a world of specialization, and many people would rather look to experts to take care of life’s little details rather than do so themselves. To this end, cleaning services are in high demand, but navigating among the options out there can leave the average consumer at a bit of a loss. Many cleaning services do little to advertise themselves, and what efforts they make leave something to be desired. Tacky flyers and sloppy looking business cards don’t do much to persuade the average customer looking ...
Promote Your Business at Miami HipHop Weekend
During Memorial Day weekend (also known as Miami Hip-Hop Weekend), Miami residents and seasonal visitors alike know that the beach swells with tourists looking for a good time. Amid the beach parties, the celebratory mayhem, and the moans of the city’s permanent residents, local businesses have got to recognize that there is money to be made during these eventful few days. These visitors are bringing in money they intend to spend on fun, food, and drinks. But as a business owner, it’s your responsibility to ...
