Design, Printing and Marketing News, Tips and Tricks
Posts Tagged ‘Graphic Design Services’
Basics of Paper Point
When it comes to selecting business cards, the first thing that comes to mind is how to best portray your business and leave that lasting impression of your company. Making a memorable impact with your business card in the business world is equivalent of a strong handshake that seals the deal. Here are a few tips when it comes to deciding on a paper quality that will WOW your contacts.
What Is The Point?
In general, the weight or thickness of a card is classified by point measurements. To every inch there are ...
Print Marketing Can Facilitate Online Marketing
There’s something to be said for paperless advertising. In the interest of being green - and saving some green, to boot – many companies have transitioned completely from print and direct mail marketing to email and online advertising. Depending on the quality of the email list, email marketing campaigns may or may not generate decent profits. If you’ve collected email addresses from actual customers (at tradeshows, in your store, or at special events) or customers who have purchased products or services from ...
Regular Vs. Premium Flyers
When you’re designing a flyer to advertise your business or special event, it can be tempting to think small – as in small budget. After all, printing 1000 “regular” full-color flyers on good sturdy cardstock can cost a fraction of the price that printing 1000 flyers with premium features can. But look at it from an impact perspective, and the story shifts a little bit. Would you be willing to pay a couple cents more per printed product if it meant that people would actually read it?
Different print ...
Flyers for Tanning Salons
With Spring Break and summer vacation basically upon us, people are about to start peeling off their sweaters and boots… and realizing how pasty white they’ve become over the winter months. Before they take off for their sunny vacation destinations, most will want to upgrade their shade from blinding snow-white to a healthy golden hue, and if you own a tanning salon, it’s time to reel in those fish-belly colored patrons with some targeted bait. How do you hook them? There are two steps to winning new customers ...
Think Before You Print
Is a picture worth a thousand words? Maybe. But by the same token, the right words are without a doubt worth a thousand pictures. The words you use to represent your business on your company’s flyers, website, posters, business cards, menus, brochures, Facebook page, etc. are crucial in crafting your company image. With those words, you are telling your customers and potential customers how they should perceive you. So if you’re feeling a lot of pressure to get it right, you should. Like Eminem said, “You only ...
Spring Your Business into Action
The spring season is known as a time for new beginnings. When the crocuses are blooming, the streams begin flowing again, and sleepy animals come out of hiding in search of the season’s first fruits and sprigs, the world feels fresh and blank, like an artist’s canvas before the first drop of paint hits it. There’s a whole world of possibility at the top of the spring season, and that goes for your business as much as it does for your backyard flower garden.
The winter months bring a slow to everything, ...
Styles of Brochure Printing
“How much for a mani-pedi?”
“Do I have to sign up for a full year or do you guys offer monthly memberships?”
“Where’s the pool?”
“Is there a monthly fee on your checking accounts?”
“When did this place open?”
“Do you guys have anything gluten-free on the menu?”
“What’s the name of your oldest third cousin on your dad’s side?”
All of these are questions people might potentially ask you if you’re an owner or an employee at any number of businesses. Okay, they probably won’t ask you that last ...
Flyers for Artists
Attention all artists: the days of Vincent Van Gogh are far behind us, and that means that it’s no longer cool or necessary for artists to die in poverty and obscurity. If you want people to know about the glorious works you’re creating, self-promotion is not only acceptable --- it’s an absolute must.
To this end, it’s time to stop being so Emily Dickinson (i.e. composing poetry in your closet) and making it impossible for the world to recognize you, let alone pay you for your art. It’s time instead to have ...
How Postcards Can Help Realtors
Just get your real estate license? Congratulations, so did just about everyone else we know! We’re just kidding --- real estate can be a very profitable field to work in, but, as you undoubtedly know, having a license is not a guarantee to overnight success. Real estate is one of those fields where you make your own destiny, and while we can’t predict exactly what that destiny will look like, we can guarantee you one thing: If you don’t make any noise about yourself and let people know you’re the new realty ...
Picking a Printing Company
All across the United States – in Miami, Los Angeles, Washington D.C., San Antonio, Las Vegas, Chicago, New York and beyond – people need to print things. On an everyday basis, many people need to print a few documents for record keeping or the like. A little less frequently, people find themselves in need of thousands of pieces of printed materials – be them business cards, flyers, posters, postcards, direct mail marketing materials, brochures or booklets. And then they’re stuck trying to find the answer to ...
Event Flyer Printing
So you’re having an event, and you’re so excited about it, you want to shout it from the rooftops. But no matter how excited you are, trust us, there is no worse way to attract people to your party than to shout from a roof like a deranged lunatic. Instead, consider a tried and true method of letting people know you’re having a shindig. No, we don’t mean that you should become a wandering singing minstrel. Just print a flyer for chrissake!
If printing an event flyer sounds like a good idea to you, you will be ...
Party Flyers
There are pieces of paper people rarely like to receive. Among them are subpoenas, letters from the IRS, pink slips, and rejection letters. Nowhere to be found on that list, however, are the words “party flyers.” That is because these little rectangles of joy are welcomed by everyone who likes to have a wild time. (Note: people who have recently received any of the aforementioned “Debbie-Downer-documents” will be particularly eager to take your freshly-printed party flyer – it’s a fact.)
Party flyers are not ...
