Design, Printing and Marketing News, Tips and Tricks
Archive for the ‘Printing’ Category
Use Spot UV Printing to Promote Your Business for the 4th of July
Hooray for the red, white, and blue… and purple, green, yellow, orange, gold, and silver when you print full-color flyers to promote your business this July Fourth. This festive American holiday is always full of sparkly fun, so it makes sense to create 4th of July advertisements that reflect this glittery festivity. Consider using spot UV printing when designing your Fourth of July flyers this year so that your business looks as bright and shiny as a sky full of fireworks!
What Is Spot UV Printing?
Spot ...
Business Cards for Babysitters and Nannies
Changing diapers and holding children’s hands as they cross the street may have a soft, gentle, warm, and fuzzy connotation, but that doesn’t mean that childcare is not a serious business. With both parents working in many American households, the demand for quality childcare extremely high. Whether you’re babysitting independently for multiple families, working in a large-scale childcare facility, or have another type of involvement in the field of childcare, there is no reason that networking can’t benefit ...
Brochures for Event Planners
If you’re in the event planning industry, you know firsthand how diverse your job responsibilities can be. Wedding planners, for example, can be responsible for everything from hiring bartenders to ensuring the floral arrangements have just the right amount of orange blossom sprigs. You do a lot, and a business card, while essential, may not be enough to inform your potential customers of how capable, experienced, and accessible you are. Your website is extremely important too, but a high quality brochure can ...
Flyer Design Tips for Fathers Day
Father’s Day is around the corner and you’ve got just enough time to use this holiday to your marketing advantage. No matter what your business, you can use this important day as a tool for reaching out to new customers and bringing old ones back into your doors. Think about it: Mother’s Day is a much easier holiday for people to plan and shop for. Moms like flowers, chocolates, brunch, and white wine. Dads are much more difficult to shop for, which means that you can have a greater influence on your potential ...
Advertise Your Caribbean Adventure with Bad-Ass Rack Cards
When you advertise your Caribbean adventure, vacations, and excursions, it helps if you have a nice rack… card. Rack cards are kind of like long skinny flyers, and they’re so named because they fit nicely in those handy racks you see here and there that display different excursion options to tourists. Tourists often find these racks and rack cards when they’re in their hotel lobby, in the back of a cab, or even at a gym or spa. Rack cards are a great way to get information on your Caribbean adventure in your ...
Make Ladies Night a Smashing Success with Unique Flyers
If you’re in the nightlife industry, you are already aware of some very simple truths. One is that no matter what their socio-economic status, people love free stuff. Another is that men are easy to get into the club – attractive women are more of a challenge, and they drive business like no one and nothing else. You can incorporate both of these truths in your next marketing move by printing unique flyers to advertise a ladies night at your bar or nightclub.
It’s no secret that men spend more money at the ...
Wow your Diners with Custom Menus for your Restaurant
When you’re in the hospitality industry, dining out becomes an entirely different experience. You notice every little thing the restaurant du jour does, from the sign outside, to the staff uniforms, to the cleanliness of the silverware, to the freshness of the bread that’s brought out before your meal. The fact that every detail of a restaurant’s presentation contributes to creating its overall image is probably not lost on you. But when you’re scrutinizing your competitors’ menus, noticing every little ...
Bikini Season Is Coming – Its Gym Marketing Time
As a gym owner, you see firsthand how vain people are. Constantly checking themselves out in the mirror, monitoring every little ripple of their musculatures... Any recreational athlete must admit to some of these silly little exercises in self-absorption. So when the weather starts heating up and people’s attention turns to the fact that they’ll soon be lying half-naked by the pool or ocean side, you have a unique opportunity to prey on, er, we mean take advantage of this unavoidable truth about human nature: ...
Flyers for Cleaning Services
We live in a world of specialization, and many people would rather look to experts to take care of life’s little details rather than do so themselves. To this end, cleaning services are in high demand, but navigating among the options out there can leave the average consumer at a bit of a loss. Many cleaning services do little to advertise themselves, and what efforts they make leave something to be desired. Tacky flyers and sloppy looking business cards don’t do much to persuade the average customer looking ...
Silk Cards Are Slick Cards
Many times, when a business is just getting up and running, it can seem like the most important thing is to get stuff done and out there. Details, like securing the highest quality, most impressive business cards, like silk laminated business cards, for example, can really fall to the wayside when you’ve got more pressing concerns at hand, and it can seem like just having something printed at all will be good enough.
But once you’ve got your storefront (or your virtual storefront) in place and you’ve nailed ...
Run an Effective Marketing Campaign With Custom Printed Flyers
Sometimes, when we’re launching a new business or initiative, it’s easy to put the bull before the horns and to end up with a marketing campaign that doesn’t live up to its full potential. That’s why it’s important to take a deep breath and to plan out some marketing strategies before implementing them, many of which can involve flyers and other printed collaterals. Here are some points to consider as you prepare to roll out a new marketing campaign.
Use Your Calendar
Don’t plot and launch your ...
Postcard Mailing Campaigns to Gain Summer Business
The lazy days of summer are right around the corner, but that doesn’t mean you should get lazy in promoting your business. Summertime is a prime opportunity for many businesses to gain new clients who are looking for ways to get their children out of the house now that school’s out. It’s also a great time for seasonal businesses to give themselves an extra push to ensure they eek out every possible dollar during these key months. And restaurants would be remiss if they didn’t launch some targeted campaigns to ...
