Design, Printing and Marketing News, Tips and Tricks
Archive for the ‘Marketing’ Category
How Thick Is Thick Enough? 16pt Cardstock Flyers vs 14pt Cardstock Flyers
There are a lot of choices to make when you’re designing a flyer. How many colors do you want to use? Or do you want to go black and white? Is your message best broadcast using a lot of words, or are images king for your custom flyer? Should you use Helvetica, Garamond, or Comic Sans as your font of choice? Or do you want to go off the grid and scan a handwritten message to put on your flyer? Are you going to add hot specialty design elements like full-color foil printing, foil-stamping, spot UV, or silk ...
How to Make the Most of Your Online Printing Company
When it comes to printing business cards, flyers, booklets, or even magazines, there are a ton of options out there, and many of them are relatively low-cost. This is because most of the larger online printing companies have wised up and are using the same gang-run print process that their competitors are using. This gang-run process means that an online printing company can run several jobs on the same machine at the same time, minimizing waste, time, and resources (like ink) so they can offer customers an ...
How to Use Stickers for Inexpensive Promotion
Next to eye-catching T-shirts, hot sticker designs are probably the most coveted marketing item you can create – especially if you’re trying to draw attention to your band, venue, art, or charitable cause. The great advantage stickers have over clothing is that they cost about 1/90th of the price to produce. But what makes for a good sticker design? What ventures go well with sticker promotion? Here are some ideas to get you started.
Small and simple vinyl stickers
Next time you’re cruising around, ...
Silk Laminated Business Cards – the Tuxedo of the Business Card World
When you want to make a great impression at a party, one surefire way is to drape yourself in luxurious fabrics like velvet, linen, cashmere, or best of all, silk. Silk is known for its delicate and smooth texture, its sophisticated, half matte, half shiny appearance, its cool, natural feel against the skin, and its luxurious appeal. This simple fabric does so much to add elegance and style to your body. Imagine if you could bring that same effortless style and class to other aspects of your life… like, for ...
6 Tips for Printing Custom Letterheads
There’s a big difference between writing business correspondence on a plain piece of paper and putting your words on stationery that’s anchored by your business’s official logo and info. There’s an air of authenticity you can achieve with official stationery that’s simply lacking on unadorned 8.5x11. It may seem silly, but it’s inarguably true. Letterheads make correspondence seem more legit, whether you’re a doctor, a florist, or a salesman.
Almost every professional can agree on this point, and many ...
Night Club Flyer Printing with EliteFlyers.com
At Elite Flyers, our high quality flyer printing is what gave us our name. We started out catering to the many party promoters on Miami Beach who needed flyers printed to advertise special nightclub events on South Beach’s ever-hopping club scene. Printing these nightclub flyers soon brought us to produce many other custom-printed products, but we still pride ourselves on printing the most affordable, superior-quality flyers on the market. Our loyal flyer-printing customers in the world of nightlife and beyond ...
Direct Mail Campaign Services
Snail mail may be a dying mode of communication, but that’s actually an advantage when you’re advertising a business, event, gallery opening, special offer, or political campaign. Why, you ask? Well, because while everyone else is bombarding your potential client’s email inbox with stuff that will probably be routed right into his or her junk mail folder, you’ll be sending a custom-printed postcard offer he or she is guaranteed to actually pick up in his or her two hands. In this way, physical mail still has ...
Unique Business Cards
Having a business card in itself does not make you unique. But that doesn’t mean that you can’t use your business card design as an opportunity to stand out from the crowd. And thanks to innovative and affordable unique business card design options, you can now get a lot more creative than simply setting your name and title to the right of the card instead of the center or the left. Here we’ll look at several of Elite Flyers’ unique business card offerings and some
suggestions for making them work for you and ...
Do Better Than Average With High End Business Cards
When is the last time you marched up to a potential customer and said, "Hello, I'm average!"
You may not know it, but that is exactly what you're doing every time you hand a client a business card that looks just like every other card they've ever received in their lives. Plain name cards may serve the bare minimum purpose of relating your name, your title, and your contact information, but everyone knows that doing the bare minimum also guarantees that you will receive the bare minimum return. You owe it to ...
Reduce Advertising Costs by Teaming with Local Businesses
When you’re a business that’s just starting out, every penny counts. And in this economy, even if you’re a well-established business, you may be watching your spending.
So how do you get out of your slump, attract new customers, and boost your revenue? Print advertising is one of the first solutions that comes to mind. But if you’re already balancing a tight budget, you may not see how to squeeze in another expense, even if you see the potential of a long-term return. An investment in advertising is a risk, ...
Make Your Personal Facebook Page Work for Your Business
Along with ordering your brand new business cards, one of the first steps in starting a new business is creating a successful Facebook business page. Many business owners have seen the power of manning a successful FB page – more clients, higher Google ranking, and more buzz, all at no cost. When you’re just getting started, this might mean that you have to work on TWO Facebook pages – your business page and your personal page. I mean, who is more likely to support your business than your friends? Here’s some ...
How to Lose Weight at Work
The average workplace is a breeding ground for F.I.P.s – that’s “fatties in progress.” You’re sitting all day, often doing monotonous tasks that leave you plenty of time to daydream about – and act on – cravings for sugary, fatty foods. Oftentimes, well-meaning, roly-poly co-workers will bring in boxes of pastries loaded with white flour, white sugar, and tons of shortening, making it oh-so-easy to eat the foods you know you should never go near.
Why is it important to stay slim? Other than the obvious ...
