So you’ve got 80 magnums of Dom lined up behind the bar, ready for the blowout party you’re throwing in two days. The sickest DJ in town has confirmed he’ll be spinning from midnight to 4 a.m., and you’ve booked a hot young female DJ from the local college radio station as your opening act. You’ve rigged up a ceiling full of confetti that will rain down at the height of the night; you’ve hired dancers who will wear little but a few sequins to gyrate as the morning hours approach. Heck, you’ve even restocked the club bathrooms with chewing gum, baby wipes, and new bottles of perfume and cologne to amaze your guests with your thoughtful hospitality.
The one thing you forgot: to tell anyone about the party.
Sure, your inner circle knows what’s up, and you’ve posted a few ramblings about it on the club Facebook page. But as any seasoned nightlife pro knows, if you want the word to travel far and fast, you’ve got to have some flyers. And in this case, you’re going to need to find a printer who can do next day flyers.
If you can get your flyers in 24 hours, you’ll be able to reach those Estonian models who just rolled into town for the weekend and have no idea what to do with themselves at night. You’ll reach the businessmen who came in for a boring conference and need an outlet in which they can blow off some steam (a.k.a. blow a bunch of money). You’ll reach the deep-pocketed tourists, the aimless twenty-something-year-olds, the shop-aholic housewives who are just dying for a night out, and anyone else you meet on the street. Printing next day flyers in this case is the only way to ensure you end up with a line around the block full of people who can’t wait to get into your event.
To ensure you get your flyers printed in 24 hours so that you can distribute them before your big event, it’s a good idea to check out your printer’s website to see what turnaround times they offer. Most printers who offer next day flyers will let you know by including that information on their services page. Often, to get next day flyers, you will need to place an order with a minimum quantity. Be aware that this is a possibility, and check with your particular printer to see what their minimum quantity is for next day service.
Alternatively, you may view the printed product you’re interested in – in this case flyers – and check under the printing options tab whether they can do flyers by the next day. If they offer next day flyers, make sure you follow the instructions to ensure you get your flyers the next day. Check out their cutoff times as far as when designs must be submitted. If you submit your design after the cutoff, they may not be able to get your flyers to the presses by the next day. If you’re close to the wire, you may do well to call the printer and make sure they know about the urgency of your job. Then you can confirm with them that they will be able to print your flyers in 24 hours, work out shipping or pickup details, and iron out any other kinks to make sure that your job will be complete in time to promote the heck out of the awesome party you have planned.
Printing next day flyers usually costs a bit more than a normal flyer printing job, but the return on your investment will make the extra few bucks look miniscule in comparison. It doesn’t matter if your flyer printing is last minute; if you take a few extra steps to make sure you and your flyer printer are on the same page, you will have your flyers in your hand in 24 hours, and you’ll have no trouble effectively marketing your event.