Posts Tagged ‘Greeting Cards’

Marketing to Children: How to Reach Your Littlest Customers

Posted on: August 24th, 2016 by Lorena Fernandez 1 Comment
To reach a child, we must also reach the parent. If you impress the child, you’ll likely delight the parent. But how does one market to a child? In a world dominated by sales, returns, and consumer logic, how does one get back to the basics of impressing and intriguing a child? If you’re a doctor or a dentist, a tutor or a psychologist, you know the struggle: it’s not always easy to make a little human smile. But if your business is kid-friendly and provides kid-approved promo products like the ones below, ...