Design, Printing and Marketing News, Tips and Tricks
Posts Tagged ‘Full Color Printing Company’
How to Give a Great Speech in 3 Easy Steps
There are many things the average person would rather do than write and/or perform a speech. Among them might be activities like holding onto an electric fence while standing in a puddle and wearing copper shoes, and receiving root canal surgery without anesthesia in front of an audience consisting of all the pretty girls in your high school class. But sometimes in life, we have no choice. People get married and have the nerve to ask us to be the best men or bridesmaids… and speak publicly at their weddings. ...
What Colors Mean in Your Business Cards and More
Choosing colors for your business cards and other marketing materials should not be an arbitrary process. Color does more than any other design element in creating a mood or effect in the materials you present to the world as reflections of your business or yourself.
So what colors should you incorporate in your designs? Well, it depends on your intention. Let’s take a look at some common colors and the messages they send to your potential audience.
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Yellow:
Happiness (think the ...
Beyond the Internet: How to Broaden Your Business’ Reach in the Real World
There are a million ways to drive more people to your business’s website. But in our experience, some of the most important business connections stem from real-life, in-person interactions with other human beings… not cold, hard-wired machines. Here are some tips for actively improving your chances of making headway in business through your daily interactions.
1. Talk about work all the time
We know, this may sound horrible. There is nothing worse than people who drone on about boring projects they’re ...
Seven More Ways to Promote Your Business Online for Free
There are so many ways to use the internet to promote your company, we couldn’t fit them all in one blog. So here is the next installment of easy ways to increase your company’s visibility on the web. All they will cost you is a little bit of time.
1. Make Use of Email Signatures: In your email account, you have the option to create a signature that will anchor all outgoing mail. This signature is an opportunity to make your website accessible to everyone you email. Use it! Alongside your other information, ...
Seven Ways to Promote Your Business for Free on the Web
So you’ve started a company and built a great website. Now you just need people to go to it. How can you make that happen, short of hiring a pilot to write the address in puffs of exhaust in the sky (which really would not be cost-effective… or environmentally friendly)? Use the magnificent internet as your low-cost or no-cost PR firm. Here are seven ways to promote your business online for nothing or next to nothing.
Get Reviews: Ask a few loyal customers to write reviews of your business on any ...
Five Unusual Promo Items to Boost Your Biz
It’s a universal truth: people love free stuff. People even get excited about stuff they would never buy if you offer it to them for free. Look at the success of huge corporations like Costco. And what’s the first thing customers of the superstore will mention when you bring up the company name? That’s right: the free samples that are always circulating around the place. People get excited by generosity, and this fuels repeat business.
So what does this mean to you? Chances are, your company isn’t Costco, and ...
Developing a Successful Business Card Speech
If you want people to actually act on your card, you’re going to have to talk to them while you give it out. Yes, this applies even if you have a gorgeous foil-stamped card or a thought-provoking see-thru plastic card.
We know. Giving a speech is typically a stressful event for everyone. Self-promotion is also often uncomfortable for many people. So business card speeches, which combine the two, can be even more of a challenge. But it doesn’t have to be that way. Use our handy tips to simplify the process of ...
How to Get Results with Brochures
Brochures, when used well, can be worth their weight in gold as a marketing tool. They’re a fully portable means of conveying useful information to your clients, and as an added benefit, they can change hands several times before their shelf life is over. However, brochure design is not something you should just “wing.” Here are several tips to keep in mind to ensure that your brochure is as effective and professional as possible.
Use the Right Paper
If your brochure is going to be sitting outside (for ...
7 Tips for Effective Flyer Design
Effective flyer design will grab the eye, compel the recipient to read, and most importantly, give an effective call to action. These goals sound simple enough, but how many confusing, unclear, tacky, or simply ugly flyers have you seen floating around? Here are some pointers on how to design a great, effective flyer that won’t get lost in the shuffle.
Tip # 1: Plan Your Content
First things first – don’t get caught up thinking about colors and pictures before you know exactly what your flyers should say and ...
Tips for Creating Your Own Magazine
Anyone can make a magazine. You don’t need a license or any special degree. You just need a little bit of money for printing and probably a bit more to pay your writers. Here are some tips for creating your own magazine, from brainstorming to distribution.
1. Choose a Topic
This may seem like a no-brainer to some, but it’s still worth mentioning. Why? Because a magazine that lacks focus is sure to be tossed to the side quicker than you can say “table of contents.” Choose your magazine’s theme and stick to ...
