Archive for the ‘Printing’ Category

What is Silk Lamination?

Posted on: November 7th, 2013 by Terrell Hammel No Comments
Whenever we hear the word “lamination,” it takes us back to our grade school days when teachers would hand us shiny plastic coated hall passes that gave us the privilege to roam (very, very slowly) to the restroom, the library, or to sleep our way through geometry on the yucky pleather cot in the nurse’s office. But lamination has come along way. These days, there are lamination processes that make those air-bubble ridden hall passes look like they came out of another century. (Then again, they kind of ...

Guidelines for EDDM Mailer Design

Posted on: October 24th, 2013 by Terrell Hammel No Comments
Every Door Direct Mail (EDDM) is a time- and money-saving marketing tool that allows you to blanket an entire neighborhood or an entire zip code with your advertisements and/or special offers. Some printers even offer a one-stop EDDM service where you can have your mailer designed, printed, and even sent out all through the same multi-talented service. There are two options for EDDM mailings – either EDDM Retail or plain EDDM. EDDM Retail is the more popular service because it is the more cost-effective and ...

Halloween Marketing Tricks (and Treats)

Posted on: October 16th, 2013 by eliteflyers.com No Comments
The other night, we were walking down a beautiful Spanish-style promenade, taking in the sight of the multi-colored light strings and lanterns draped above festive al fresco dinner tables. But our romantic gaze quickly turned to one of horror when we spotted a haggard woman with a flesh-eaten face dining at one of the tables. She was jabbering away to a man who looked equally undead. We were pretty disturbed until we realized that it’s October, that special time of year when any man, woman, or child can get ...

Brochures for Your Tour Agency

Posted on: October 2nd, 2013 by eliteflyers.com 2 Comments
If you run a tour agency, you cater to a special set of customers. Most important about this set is that it is constantly rotating. Each day you have a bevy of new faces in your city, whether it’s New York, Los Angeles, Miami, Chicago, or any other town in the 50 states (or abroad). These people are visitors, and they want nothing more than something to do. And they are generally clueless about what that might be. So you, the tour or travel agency, are in a unique place to help them. All you have to do is hand ...

Rounded Edge Business Cards

Posted on: September 18th, 2013 by Terrell Hammel No Comments
Shapes inspire emotions in people. Subconsciously, we perceive shapes with sharp edges as harsh, stern, and serious, just as we perceive people with “sharp” features as being more “business” than people with soft, rounded features. Go ahead, visualize a face, male or female, with soft, supple rounded cheeks, a circular nose, big round eyes, and plump lips. Now contrast this with an image of a person who has a sharp jawline, a long, angular nose, small slitted eyes, and a thin-lipped mouth. Which seems more ...

Vinyl Signs for your Storefront

Posted on: September 11th, 2013 by eliteflyers.com 3 Comments
When you’re a business owner, one of the most important aspects of your job is ensuring that people know you exist. Amid the complex ways people trumpet the existence of their operation these days (Twitter, Facebook, Web sites, search engine optimization, etc.), there is an old fashioned method of advertising that may not get enough credit lately. Signs. No, not smoke signals or Morse code. We mean things you hang on your storefront that say your business’ name and let people know to come in. This stuff is ...

Paper or Plastic? Choosing the Right Material for Your Business Cards

Posted on: September 4th, 2013 by Terrell Hammel 7 Comments
Usually the paper vs. plastic question is one that we only hear uttered by some bored teenager bagging groceries at the local supermarket. When it comes to business cards, most of us didn’t realize we had an option. But with today’s ever-expanding printing world, it turns out we do. Plastic cards are printed on a material similar to that used by credit card companies, offering a sturdy product on a variety of backdrops – including clear, frosted, and white. Here, we’ll take a look at the advantages and ...

Get Ready for Football Season!

Posted on: August 28th, 2013 by eliteflyers.com No Comments
September 5th marks the beginning of football season, and if you’re in the sports bar business, this time of year is one you can’t exploit enough! As fans catch football fever once again, they are going to need a place to gather, where they can hoot, holler, and swill their favorite ale as their favorite players match guts and skill out on the 50-yard line. How can you ensure that these crazed sports lunatics make YOUR bar their favorite hot spot? It’s really not that hard. All you have to do is make them an ...

How Are Flyers Printed?

Posted on: August 15th, 2013 by Terrell Hammel No Comments
Ever wonder how printing companies turn blank pieces of cardstock into beautiful, full-color flyers? Nope, it’s not the work of the magic flyer fairy who comes to wave her mystical wand. It’s usually a process called gang run printing, and it’s a method that’s transformed the printing world from one only the economically advantaged could afford, to one that’s accessible to all individuals and small business owners. Here’s a little bit about the gang run printing process, and how your full-color flyers go from ...

Printing in the Caribbean

Posted on: August 12th, 2013 by eliteflyers.com No Comments
We here at Elite Flyers do quite a bit of business in the Caribbean. Because of this we wanted to supply our customers and potential customers with some tips and resources for printing and shipping in the islands along with some of the products we offer to ship to the Caribbean. When you’re running a business in the islands, it can be difficult to find a supplier of top quality printing products that you can truly rely on. We're based in Miami Beach, Florida. Ideally situated in one of the southern-most ...

Rack Cards and Brochures for Doctors

Posted on: August 7th, 2013 by Terrell Hammel 1 Comment
There’s no avoiding certain facts of life. We all will die, we all pay taxes … and we all will spend time waiting for our names to be called in doctors’ and dentists’ offices. If you are a doctor or a dentist, this shouldn’t make you feel bad. It’s a universal reality. Of course any good practice strives to keep this waiting to a minimum, but if it must exist at all, why not put that waiting time and the waiting space to good use? How, you may ask? Well, by printing and displaying brochures and rack cards for ...

Painted Edge Business Cards Now Available at Elite Flyers

Posted on: August 1st, 2013 by Terrell Hammel No Comments
World-wide, August 1, 2013 --- For nearly a decade, EliteFlyers.com has been on the cutting edge of design and technology in the world of custom printing. Today, they continue that great tradition of industry leadership by unveiling an inspired new product at great prices. That product is Painted Edge Business Cards. With Painted Edge Business Cards, it’s not just what’s on the surface; it’s what’s on the side that counts as well. A perfect business card style for those who pay attention to detail and want ...